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Persona

Represents a persona in the system.

type Persona {
accountId: Int!
activityDegree: String
alternatives: String
alternatives2: String
buySelection: String
createdAt: ISO8601DateTime!
createdById: Int
deletedAt: ISO8601DateTime
description: String
experience: String
goals: String
id: Int!
image: String @deprecated
imageUrl: String
information: String
innovationAdoption: String
interest: String
limbicTrigger: String
motivation: String
motto: String
name: String
order: Int
orientation: String
painPoint: String
painPointConsequences: String
personaGroup: PersonaGroup
personaGroupId: Int
pressureSource: String
problemDetection: String
rating: String
retention: String
review: String
satisfaction: String
shortDescription: String
thumbnailUrl: String
triggerWords: String
typicalSentence: String
updatedAt: ISO8601DateTime!
upsell: String
usedMedia: String
whatToDo: String
whatToFeel: String
whatToLearn: String
}

Fields

Persona.accountId ● Int! non-null scalar

Account ID to which the persona belongs

Persona.activityDegree ● String scalar

Activity degree of the persona

Persona.alternatives ● String scalar

Alternatives considered by the persona

Persona.alternatives2 ● String scalar

2nd set of alternatives considered by the persona

Persona.buySelection ● String scalar

Buy selection criteria of the persona

Persona.createdAt ● ISO8601DateTime! non-null scalar

Created at

Persona.createdById ● Int scalar

User ID who created the persona

Persona.deletedAt ● ISO8601DateTime scalar

Deletion timestamp

Persona.description ● String scalar

Persona description

Persona.experience ● String scalar

Persona experience

Persona.goals ● String scalar

Persona goals

Persona.id ● Int! non-null scalar

Persona ID

Persona.imageUrl ● String scalar

Persona image URL

Persona.information ● String scalar

Persona information

Persona.innovationAdoption ● String scalar

Persona innovation adoption

Persona.interest ● String scalar

Persona interest

Persona.limbicTrigger ● String scalar

Persona limbic trigger

Persona.motivation ● String scalar

Persona motivation

Persona.motto ● String scalar

Persona motto

Persona.name ● String scalar

Persona name

Persona.order ● Int scalar

Persona order

Persona.orientation ● String scalar

Persona orientation

Persona.painPoint ● String scalar

Persona pain point

Persona.painPointConsequences ● String scalar

Persona pain point consequences

Persona.personaGroup ● PersonaGroup object

Persona group

Persona.personaGroupId ● Int scalar

Persona group ID

Persona.pressureSource ● String scalar

Persona pressure source

Persona.problemDetection ● String scalar

Persona problem detection

Persona.rating ● String scalar

Persona rating

Persona.retention ● String scalar

Persona retention

Persona.review ● String scalar

Persona review

Persona.satisfaction ● String scalar

Persona satisfaction

Persona.shortDescription ● String scalar

Persona short description

Persona.thumbnailUrl ● String scalar

Persona thumbnail URL

Persona.triggerWords ● String scalar

Persona trigger words

Persona.typicalSentence ● String scalar

Persona typical sentence

Persona.updatedAt ● ISO8601DateTime! non-null scalar

Updated at

Persona.upsell ● String scalar

Persona upsell

Persona.usedMedia ● String scalar

Persona used media

Persona.whatToDo ● String scalar

Persona what to do

Persona.whatToFeel ● String scalar

Persona what to feel

Persona.whatToLearn ● String scalar

Persona what to learn

Show deprecated

Returned By

persona query

Member Of

CreatePersonaPayload object ● DeletePersonaPayload object ● PersonaConnection object ● PersonaEdge object ● UpdatePersonaPayload object